Privacy Policy

Last Updated: 27 September 2026

Introduction

The Salt Seller (“we”, “us” and “our”) is responsible for the personal information described in this policy. It explains how we collect, use, share and keep information when you visit our website, use our chat widget, place an order through the website or contact us by phone or another direct method. It also covers the local customer and delivery records we use to fulfil orders.

Information We Collect

Through Our Chat Widget

When you use our chat widget to order salt, request a service or ask a question, we collect the details needed to deal with your request.

For salt orders:

• Your name and contact details, including an email address and telephone number where supplied
• Your delivery address and postcode
• The products and quantities requested
• Any message or instructions you choose to provide

For service requests:

• Your name and contact details
• A description of the service you need

For general questions:

• Your name and contact details
• Your question and any information you provide with it

Technical information: We may process an IP address and related technical data for security, spam prevention and rate limiting. The chat widget saves conversation history in your browser’s local storage so that you can continue a conversation for up to 30 minutes of inactivity. We also record which chat options are selected using a temporary random session identifier. These interaction records are used to understand and improve the widget and are not deliberately linked to your name or contact details.

Through Our Order Form

When you submit an order form, we collect your name, delivery address, postcode, email address, telephone number, product, quantity and any message you provide so that we can process and deliver your order.

Security and spam prevention: If a submission fails our validation checks, we may temporarily record the details submitted, the reason for the failure, IP address, browser information, time of the attempt and any anti-spam score available. We use these records to investigate blocked legitimate orders, fix form problems and protect the website from abuse.

For failed submissions, IP addresses are anonymised after seven days and the records are deleted after 30 days through the site’s cleanup process.

Orders Taken by Phone or Other Direct Contact

If you order or contact us by phone, email or another direct method, we record the contact, address and order details needed to respond, arrange delivery, maintain our customer records and meet our business obligations. We may also record the planned delivery day in our local portal. We make this policy available on our website and can provide its address when collecting details directly.

Delivery-Day Emails and Records

Where we have a usable email address, we may email you on the planned delivery day about an existing salt order. We cannot give an exact arrival time. You do not need to be home: if you are out, we will leave the salt in a suitable place on your property where we can safely do so. If we cannot, we will contact you. If the plan changes after we have emailed you, we may send a correction. These messages concern the delivery of your order and do not contain marketing.

Our local portal records the recipient email address, planned delivery day, orders covered, message, and whether the email provider accepted, rejected or could not confirm the send. We use these records to prevent duplicate notices and deal with changes or delivery questions. A record that an email was accepted for sending does not prove it reached your inbox.

Through Google Analytics (via Google Site Kit)

If you allow analytics cookies, Google Analytics may collect information about pages viewed, how you reached the website, approximate location, device and browser characteristics, and interactions with the site. Analytics data may include online identifiers. We use reports from Google Analytics to understand website use and improve the site. Please see the Cookies and Local Storage section for your choices.

How We Use Your Information

We use personal information to:

1. Process and deliver orders: record what you ordered, arrange a delivery day and contact you about delivery or a change to the plan.
2. Provide services: respond to service requests and arrange visits where needed.
3. Answer questions: respond by email, telephone or another method you used to contact us.
4. Protect the website: identify spam, prevent abuse and troubleshoot failed submissions.
5. Run and improve the business: maintain customer and order records and improve the ordering and delivery process.
6. Understand website performance: use analytics where you have made the relevant cookie choice.

Legal Basis for Processing (UK GDPR)

We use the following legal bases, depending on the purpose:

• Performance of a contract: we use the information needed to process and deliver an order and to send essential order and delivery updates.
• Legitimate interests: we use information where needed to answer enquiries, maintain useful customer records, improve our service, protect our website and investigate failed submissions, after considering the effect on you.
• Consent: where required, we rely on your cookie choice for non-essential analytics technologies. You can change that choice using the site’s consent controls.
• Legal obligation: we keep or disclose information where the law requires it, including applicable accounting and tax records.

A delivery update about an existing order is a service message. We do not treat submitting an order or chat form as consent to marketing emails.

How We Store Your Information

• Website records: website orders, enquiries and security records are stored in the systems used to run our WordPress website.
• Local portal: customer, order, delivery schedule and delivery email records are also kept in our local SaltDB portal.
• Business email: correspondence and copies of order-related messages may be held in our business mailbox.
• Temporary browser storage: chat history is saved in your browser and expires after 30 minutes of inactivity.
• Analytics: analytics information is processed by Google according to our Google Analytics settings and Google’s applicable terms.

Retention: We keep order records while needed to fulfil orders, support repeat orders, answer customer questions, deal with disputes and meet applicable accounting and tax duties. We keep enquiry records while needed to respond and deal with related follow-up. How long a record is needed depends on the last relevant order or enquiry, whether there is an ongoing customer relationship, any applicable legal record-keeping requirement and any unresolved dispute. Failed order-form submissions are deleted after 30 days, with IP addresses anonymised after seven days. Chat interaction events are deleted after 12 months. Separately, the portal removes delivery-notice ledger entries for delivery days more than seven years ago when the review screen is opened. Email sending records may also be held in the business mailbox and the portal’s sending log while needed for order administration and troubleshooting. Google Analytics data is kept under the retention controls configured for our Analytics property. Resend keeps email and log data under its applicable service terms.

Data Security

We use measures intended to protect personal information, including access controls for our business systems, form validation, anti-spam controls, rate limiting, protection against unauthorised form submissions and regular software maintenance. No method of storage or transmission is completely risk-free.

Your Rights (UK GDPR)

Depending on the circumstances, you may have the right to:

• Ask for a copy of your personal information
• Ask us to correct information that is inaccurate
• Ask us to delete information or restrict its use in certain circumstances
• Object to processing based on legitimate interests
• Receive information you provided in a portable format where the right applies
• Withdraw consent where we rely on it, without affecting earlier lawful use
• Change your choice about non-essential cookies

These rights are not absolute; for example, we may need to keep records required by law. To make a request, email sales@thesaltseller.net. You may also ask us about a failed submission before its scheduled deletion.

Third-Party Sharing

We do not sell your personal information. We share information only where needed to operate the website, manage orders, send messages, obtain analytics or meet a legal obligation. Recipients may include:

• Resend: our delivery-email provider receives the recipient email address, email content and related sending information when we send order and delivery messages.
• Website and business email providers: providers that host or support the systems we use to receive orders and communicate with you.
• Google Analytics: Google receives analytics data if you allow the relevant cookies.
• Authorities or advisers: where disclosure is required by law or needed to establish or defend legal rights.

Google Analytics

We use Google Site Kit to connect the website to Google Analytics. Google may use cookies and similar technologies to process website-use information. Details of Google’s handling of that data are available in the Google Privacy Policy. Google privacy and advertising settings can be managed at myaccount.google.com/data-and-privacy.

Cookies and Local Storage

Chat Widget Storage

The chat widget uses your browser’s local storage to keep the current conversation available while you move around the site. The saved conversation expires after 30 minutes of inactivity. The widget also uses a temporary random session identifier for interaction statistics.

Google Analytics Cookies

If you allow analytics, Google Analytics may set cookies such as _ga and property-specific variants to distinguish browsers and measure visits. The exact cookie names and lifetimes can vary with Google’s configuration. You can review or change your choice using the cookie-consent controls on this website.

Essential WordPress Cookies

WordPress and related site functions may use cookies needed for security, site operation and session management. These essential functions are available without accepting optional analytics cookies.

Managing Your Cookie Preferences

Use the website’s Manage Consent control to review or change optional cookie choices. You can also use browser settings to clear or block cookies, though blocking essential cookies may affect site functions. Google’s Analytics Opt-out Browser Add-on is another option. You do not need to accept optional analytics cookies to place an order or use the core chat functions.

Children’s Privacy

Our products and services are not directed at children under 16, and we do not knowingly collect their personal information.

International Data Transfers

Some providers process information outside the UK. Resend’s primary processing is in the United States. Its Data Processing Addendum describes safeguards for UK transfers, including the UK Addendum to standard contractual clauses and other applicable transfer mechanisms. Google may process analytics information in other countries; its data transfer information describes the safeguards it uses. You can contact us if you would like more information about these transfers.

Changes to This Policy

We review this policy when our practices change. The current version will be posted on this page with an updated date. Where a new use of personal information requires us to bring it to your attention, we will do so.

Contact Us

If you have a question about this policy or how we use your information, contact:

The Salt Seller
Email: sales@thesaltseller.net
Phone: 01276 28815 or 07977 057673
Website: thesaltseller.net

Complaints

If you are unhappy with how we handle your information, please contact us so we can try to resolve the concern. You can also complain to the Information Commissioner’s Office (ICO), the UK data protection regulator, on 0303 123 1113.